Artificial Intelligence (AI) and humans in Customer experience (CX) – not an either/or situation

By Merijn te Booij, chief marketing officer (CMO) at Genesys (www.Genesys.com) AI is by far the biggest hype I have seen in my career, and for good reason. It could revolutionise customer experience at a time when experience and service are the final frontier in differentiation. In the entire digital transformation of the world, we […]

By Merijn te Booij, chief marketing officer (CMO) at Genesys (www.Genesys.com) AI is by far the biggest hype I have seen in my career, and for good reason...

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